Hastings District Council

Great Things Grow Here

Client

Hastings District Council

Industry

Local authority, infrastructure

Band provides

Strategic direction

Conceptual

Brand development

Brochure design

Advertising design

Merchandise design

Web design

Year

2015 - now

Band has been part of this growth since the seed was sown.

What began life as a potential brand for Hastings City quickly morphed into a living and breathing brand platform for Hawke's Bay economic development activity. There are now more than 200 'brand champions' utilising the brand collateral in their own marketing activities.