Hawke's Bay Foundation
2016 – now
The Foundation's brand speaks to it's positioning statement 'LIVE HERE, GIVE HERE'. At the junction of the two hands a heart is formed to convey the aroha created right across the organisations activities. A bright and youthful colourway brings a fresh and vibrant feel. A series of short videos convey the real life stories of Hawke's Bay people and how the Foundation helps them achieve their goals.